Investing in multiple franchise locations and managing them successfully requires the right investment strategies, strong operational processes, and a sustainable approach to business growth. This special panel at Franchise Market Talks brings together experienced professionals under the moderation of Can Özatay, Chairman of the Executive Board at Anadolu Girişim. The panel features Emine Solgunaçan, Multi-Unit Franchise Operations Director / Business Development at Başak Gıda; Cahit Koçer, Co-Founder of Başak Gıda and Multi-Unit Franchise Investor; and Birtan Şahan, Certified Public Accountant, Capital Markets Board Credit Rating Specialist, and Multi-Unit Franchise Investor. Bringing together different areas of expertise, this session offers valuable perspectives on multi-unit franchise investments, operational efficiency, financial planning, and business development.

Taking place on Saturday, October 17, 2026, at 1:00 PM, at the Yenikapı Eurasia Exhibition Center in Istanbul, Franchise Market Talks – The Ecosystem’s Stage of Ideas will be held alongside the Bayim Olur musun? – Be My Franchise Expo. Bringing together franchise brands, entrepreneurs, investors, and industry professionals, this special panel offers an opportunity to explore different aspects of multi-unit franchise investment, connect with experienced professionals, and gain fresh perspectives on successful franchise operations management.

Moderator

Can Özatay

Anadolu Girişim

Chief Adviser

Panelist

Emine Solgunaçan

Başak Gıda

Director of Multi-Branch Franchise Operations

Panelist

Cahit Koçer

Başak Gıda

Founding Partner

Panelist

Birtan Şahan

Başak Gıda

Chartered Accountant, Capital Markets Board (SPK) Rating Specialist