What are the key factors that determine success in franchise investments? How do the right business model, investor capabilities, risk management, location selection, and timing influence value creation within franchise systems? This special panel at Franchise Market Talks brings together experienced professionals under the moderation of Can Özatay, Chairman of the Executive Board at Anadolu Girişim. The panel features Osman Faik Bilge, Founder of Franchise & More; Mehmet Dikbaş, Co-Founder of Franchise.com.tr; and Ulaş Ayyıldız, Sales Director at Next Geo. Bringing together expertise in franchise consultancy, investment processes, and location-based business development, the session offers different perspectives on profit distribution, investment risks, and sustainable growth in the franchise ecosystem.

Taking place on Saturday, October 17, 2026, at 11:00 AM, at the Yenikapı Eurasia Exhibition Center in Istanbul, Franchise Market Talks – The Ecosystem’s Stage of Ideas will be held alongside the Bayim Olur musun? – Be My Franchise Expo. Bringing together franchise brands, entrepreneurs, investors, and industry professionals, this special panel offers an opportunity to explore different aspects of value creation in franchising, connect with experienced professionals, and gain fresh perspectives on franchise investment decisions.

Moderator

Can Özatay

Anadolu Girişim

Chief Adviser

Panelist

Osman Faik Bilge

Franchise & More

Founder

Panelist

Mehmet Dikbaş

Franchise.com.tr

Founding Partner

Panelist

Ulaş Ayyıldız

Next Geo

Sales Director