Trust, business ethics, field experience, and location intelligence are essential elements in building successful and sustainable franchise partnerships. Franchise Market Talks brings together experienced professionals to explore these important aspects of the franchising industry. Moderated by Can Özatay, Chairman of the Executive Board at Anadolu Girişim, the panel features Cemal Tanyel, Chairman of the Board at CT Gıda Yatırımları; Çelen Konyalıoğlu Dal, Business Development and Sales Manager at Başarsoft Bilgi Teknolojileri; and Ahmet Yılmaz, Franchise and Business Consultant. Focusing on responsible franchise development, the importance of practical field experience, location analysis, and ethical business practices, this special session aims to offer different professional perspectives on building stronger and more sustainable franchise partnerships.

Taking place on Friday, October 16, 2026, at 11:00 AM, at the Yenikapı Eurasia Exhibition Center in Istanbul, Franchise Market Talks – The Ecosystem’s Stage of Ideas will be held alongside the Bayim Olur musun? – Be My Franchise Expo. Bringing together franchise brands, investors, entrepreneurs, and industry professionals, this special panel offers an opportunity to explore the importance of trust-based business relationships, connect with experienced professionals, and gain fresh perspectives on franchise investments.

Moderator

Can Özatay

Anadolu Girişim

Chief Adviser

Panelist

Cemal Tanyel

CT Gıda Yatırımları

Chairman of the Board

Panelist

Çelen Konyalıoğlu Dal

Başarsoft

Manager of Business Development and Sales, Information Technology

Panelist

Ahmet Yılmaz

Franchise and Business Consultant