Managing multiple brands under one business structure, developing business models that appeal to different customer segments, and achieving sustainable growth within franchise systems require strong leadership and well-coordinated operations. This special panel at Franchise Market Talks brings together experienced executives under the moderation of Demet Ünsal, Marketing Director of Komagene, Pizza Max, and Landmann Schnitzel. The panel features Mevlüt Ceyhun Tekdemir, Chairman of the Board of Komagene and Pizza Max, and Semiha Demiral, Deputy General Manager of Marketing, Sales and Franchising and Executive Board Member of Komagene, Pizza Max, and Landmann Schnitzel. Bringing together leadership experience from established brands, this session offers valuable perspectives on multi-brand management, franchise development, marketing strategies, and operational coordination.

Taking place on Saturday, October 17, 2026, at 12:00 PM, at the Yenikapı Eurasia Exhibition Center in Istanbul, Franchise Market Talks – The Ecosystem’s Stage of Ideas will be held alongside the Bayim Olur musun? – Be My Franchise Expo. Bringing together franchise brands, entrepreneurs, investors, and business professionals, this special panel offers an opportunity to explore the different dimensions of multi-brand management, connect with experienced executives, and gain fresh perspectives on sustainable growth within franchise systems.