Roket Paket Aims to Expand in Turkey with Franchise Model
Founded in 2020 in Aydın Efeler, Roket Paket announced that it aims to grow with the franchise model throughout Turkey.
Roket Paket, after meeting the needs of local businesses with the screen it initially developed to facilitate courier and order tracking, decided to develop a mobile application as a result of great demand and satisfaction. The application combines many functions of businesses from menu management to desk control, from inventory control to accounting on a single platform.
The company was able to increase operational efficiency by offering user-friendly order screens and pinpoint location finding with map codes for its courier colleagues. Tested for 4 years without any problems, the Rocket Package application is now planning to be offered to the whole of Turkey through the franchise system. The franchise model aims to rapidly increase brand awareness and customer satisfaction by providing a wide network and operational efficiency.
Through the franchise model, the parent company shares its brand value and business know-how with franchisees, while franchisees improve service quality through local market knowledge and business skills. Entrepreneurs who want to operate in new regions can shorten their customer cultivation process by buying under a well-known and trusted brand. In addition, the parent company provides ongoing training and support to ensure that service quality is standardized at each location.
This model enables franchisees to buy efficiently and effectively, shortening delivery times and increasing customer satisfaction. The central purchasing advantages provided by the parent company help to reduce costs. At the same time, the franchise model, which offers a low-risk investment opportunity for entrepreneurs, enables individuals who lack experience to feel more confident with the guidance and support of the parent company.
As a result, Roket Paket’s growth through the franchise model is a winning strategy for both the parent company and the franchisees. This model enables rapid adaptation to local markets and increased customer satisfaction, while gaining a competitive advantage in the courier services sector.
