Bayim Olur musun? (Be My Franchise) - Where Franchising Evolves into an Ecosystem
Bayim Olur musun? (Be My Franchise) is the hub where franchising transforms into an ecosystem — where brands scale and investors are empowered through systems. The institutional ground for sustainable growth.
We realized years ago that franchising is not merely about franchising. We positioned it not as a signage right, but as an architecture of growth — a scalable expansion technology. Bayim Olur musun? (Be My Franchise) – 24th Franchising & Branded Dealership Expo stands as the institutional foundation of this vision.
To be held on October 15–18, 2026 at the Istanbul Yenikapı Eurasia Exhibition Center, this platform is far more than a conventional trade show. It is a year-round franchise ecosystem built on a data-driven matchmaking model that systematically connects investors with the right brands. Digital infrastructure, a structured investor database, advisory mechanisms and media power converge under one integrated framework.
For 24 years, this structure has been scaling brands and shaping growth journeys. Today, it serves not only as Turkey’s leading franchise hub, but as a regional center of influence spanning Europe, the Middle East, the Turkic Republics and North Africa. New branches, new markets and new expansion stories take shape here. Bayim Olur musun? (Be My Franchise) is a regional powerhouse of the franchise economy.
What differentiates this platform is not merely the physical exhibition. Its continuously active digital portal, systematic profiling of investor candidates, needs-based matchmaking processes and consulting mechanisms transform it into more than an event. Connections here are not coincidental; they are data-driven, filtered and strategically structured.
Our mission is to embed the discipline of franchise growth not only operationally, but intellectually. We cultivate scalability awareness for brands and provide investors with a system-based entrepreneurial mindset. Because strong brands grow with strong investors — and strong investors grow within strong systems.
On behalf of all of us, I would like to extend my sincere appreciation to our local and international participating brands, our nearly 100,000 registered investor candidates, franchise and investment consultants, technology partners, sponsors, media supporters and the respected national and sectoral publications that have featured our work over the years.
This success is not individual — it is the result of collective vision and shared conviction.
Özhan Erem
[email protected]
