The Goat Coffee Franchise Opportunity - "We offer a smart investment opportunity with low operating costs and minimal staffing requirements."
Founded in 2019, The Goat Coffee Company took its place in the market with The Goat Cold Brew brand, aiming to make quality cold coffee easily accessible.

Our products met with consumers at many points such as Horeca channels, supermarket chains and gas stations. In 2023, after about two years of infrastructure development, we stepped into the café business with The Goat Coffee & Bakery. With these new concepts, we continue to grow in direct proportion to the awareness of our brand.
Franchise / Dealer Candidate Profile Suitable for Your Brand: The business skills, leadership abilities and willingness to grow the business are critical for franchise and dealer candidates to be suitable for our brand. Candidates must also embrace and be committed to upholding our brand values. They must also have the capacity to meet business standards and operational requirements. The fact that they have a long-term business plan and a vision of growth is also important for a long-lasting and successful cooperation with our brand
Reasons for Choosing Your Brand: At The Goat Coffee Mix Shop, we focus on the concept of a kiosk that can be efficiently operated with a small number of staff, offering coffee lovers cold and hot coffee cocktails and a variety of coffee options. This kiosk is designed for a fast-paced lifestyle and aims to provide customers with a quality coffee experience by offering takeaway service. Thanks to its compact design, it can be easily placed in different locations. We offer a smart investment opportunity with low operating costs and minimal staffing requirements. By reflecting our own style, we allow our customers to create special memories with every cup of coffee.
Kaç branches? How many of these branches belong to your brand and how many are franchises: As of now, we have 3 branches in operation. In addition, we continue to open new branches. In 2024, we plan to open a total of 22 more The Goat Coffee Mix Shop branches. One of these 3 branches belongs to our own business, THE GOAT COFFEE ACADEMY, while the other two branches are operated as franchises.
Profitability Ratios: Although there are regional variations in profitability, 60% - 80% profitability after all costs.
Cost Cost: 40th percent
Franchise (Name Right) Fee: It varies for our 3 different concepts. However, there will be no fee demand from the first 5 franchising requests. After that 7th500 Euro – 10th000 Euro – 15th000 Euro üç çwe apply the equalization
Franchise Söz Contract Term: 5 years.
Branch Construction and Cost: Yes, we build turnkey by ourselves. Franchisees can also construct their own buildings based on our architectural project in return for a certain construction fee.
Our Coffee & Bakery and Coffee Mix Shop concepts can be built on a turnkey basis, with a rough construction cost of 25,000 Euro – 40,000 Euro
Royalty Share: We receive 6% Royalty share.
Advertising Participation Fee: We charge a participation fee based on our location-oriented çshopping.
Location Support: Professional location support is currently not available.
Location Priorities: Taking into account the easy accessibility of our concept, we have chosen TÇi, which has the suitability of being located in business areas, business centers, shopping malls, walking roads, universities, beaches, hotels, etc., where there is a reflection of a fast-paced lifestyle. It targets the young population at every point of Türkiye’ which is suitable for positioning at points. Although there is a foreign country among the brand targets, our brand is patented in 28 countries. We are planning our international expansion in 2025.
Aç Branch M² and Concepts:
- The Goat Coffee Mix Shop: 9 square meters
- The Goat Coffee & Bakery: Minimum 30 square meters
- The Goat In Store: Minimum 4 square meters
Minimum Number of Personnel:
- The Goat Coffee Mix Shop: 2 staff
- The Goat Coffee & Bakery: 4 staff (2 shifts)
- The Goat In Store: Subject to change depending on store availability.
Human Resources: The Goat Coffee Academy has a Barista pool.
Personnel Trainings:
- Machine use
- Reçete
- Cafe Management System
- Social Media Use
System and Software Infrastructure:
- Cafe Management System: ERP 12
- The Goat Repzone: Order and collection management
Çpain center: We have a çpain center çhabituation that will be activated at the end of 8 stores.
Supplyçi Audit: Our operations officers audit supplyçi through dönemal audits as well as mystery shopping.
This knowhow accumulated over the years is the most powerful weapon of The Goat Brand. The Goat supports all franchise investors in brand management and building and creates full support especially in design and içeric.