RookZ Started Franchise Attack with the Vision of "Fortress of Real Estate"

Founded under the leadership of Hakan Akdoğan, an experienced name in the real estate sector, RookZ offers an innovative franchise model to the sector with the motto "Fortress of Real Estate". With its artificial intelligence-supported technological infrastructure, strong education system, high revenue sharing model and strategic growth approach, RookZ aims to become a strong real estate brand that extends from Turkey to the world by offering entrepreneurs a sustainable and profitable investment opportunity.

Published At: March 13, 2026 12:23
RookZ Started Franchise Attack with the Vision of "Fortress of Real Estate"

Founded under the leadership of Hakan Akdoğan, one of the experienced names of the real estate sector, RookZ is getting ready to bring a new vision to the sector with its innovative business model and a strong franchise system. The brand, which set out with the motto "Real Estate's Fortress", offers investors a new generation real estate ecosystem with its technological infrastructure, education-oriented approach and sustainable business model.

The launch of the RookZ brand was held at The Ritz Carlton ’ with a grand organization that attracted intense attention of the national media. Introduced by Hakan Akdoğan, Founding President of TÜGEM, Chairman of ITO Real Estate Committee and Chairman of the Board of Directors of NEOPRA Gayrimenkul Yatırım A.Ş., the brand started its activities at its headquarters in Maslak, Istanbul as of January 2024.

In his opening speech, Hakan Akdoğan stated that they put forward a big vision for the sector and emphasized that RookZ’ will not only be a real estate brand, but also a system that develops real estate professionals. Akdoğan said, "We aim to be the Apple of the real estate sector. We want to make the sector more efficient, faster and more transparent with technology, education and a business model. As RookZ Türkiye, we will make the success of our consultants and offices sustainable with our strong network structure, innovative marketing techniques, effective organizations and high motivation culture. Our goal is to create a real estate franchise brand that emerges from Turkey and gains a place in the global market." he said.

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Artificial Intelligence Powered Real Estate Experience

Sevki Çatladı, the brand's technology consultant, stated that RookZ’has established a system that puts technology at the center, “RookZ will be one of the first brands to integrate artificial intelligence technology into the real estate sector. Thanks to the infrastructure we have developed, customers and consultants will be able to access detailed analysis and reports on real estates and bölges in seconds. This system will both accelerate investment decisions and offer a new experience in the sector."

Güçlü Professionals in Education and Coçlü

Filiz Çobanoğlu, one of the co-founders of the brand and education director örü emphasized that one of the most important aspects of RookZ’ is the education system. "Supporting the development of entrepreneurs and consultants is our biggest priority. We will guide professionals at all levels of the sector with our training and coaching system. Our goal is to unlock the potential of everyone we come into contact with and to carry them to the top of their goals."

Transparency and Vision are Priority

Attorney Ali Güvenç Kiraz, President of the Real Estate Law Association and the brand's legal counsel, stated that transparency and security are the basic principles in the RookZ system, “Tüall contracts will be presented to customers in line with the principles of maximum transparency and security. All details about the immovables will be meticulously shared and all processes will be carried out in a way to protect the rights of the customers in the legal process."

A Strategic Brand: RookZ

Brand consultant Hanifi Özmenlikan stated that the name RookZ represents a güçlü strategic approach. "The name 'RookZ' comes from the rook stone in the game of chess. A rook represents a güçlü and a strategic move in the game. We wanted to create a brand that focuses on strategic thinking in the real estate sector. RookZ aims to provide strategic support to both its customers and business partners.

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Güçlü Will Grow with Franchise Model

RookZ offers entrepreneurs an investment opportunity with its franchise system based on technology, education, leadership and high income sharing model. In this model, which is based on the philosophy of "grow by sharing", consultants are provided with high income sharing, while office owners are provided with system installation, mentoring, training, marketing and organization support.

RookZ franchise offices aim to become leading offices that make a difference in their regions in a short period of time by building güçlü teams. The brand offers its investors a sustainable success model with its innovative business model, infrastructure enhanced with digital integrations and training programs that provide continuous development.

Developed under the visionary leadership of Hakan Akdoğan’s visionary leadership, RookZ aims to create an ecosystem that raises not only today's but also tomorrow's real estate professionals. The brand, which was born in Turkey and aims to have a voice in the global market, invites entrepreneurs to take part in RookZ fortresses.

RookZ

Total Investment Budget 1.000.000 ₺

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